F1 will smell like Audi in 2026
German giant arrives in F1 with Brazilian Gabriel Bortoleto and an ambitious project to honor a legacy that began with Ayrton Senna.

Straight talk: Formula 1, as we know it, is about to get even more interesting. Audi has decided it's time to join the battle of giants and has announced the car it will be putting on the track in 2026. And the best part? It has a Brazilian driver in the cockpit: Gabriel Bortoleto .
At an event that brought Berlin, Germany, to a standstill, the four-ring brand unveiled the livery that will adorn its car, the Audi R26. And the look, my friend, commands respect: a sharp silver with red and black details. It's the kind of car that, when you look at it on the grid, you know it's not here to just cruise around.
Bortoleto: Senna's dream and legacy

If we're already excited here, imagine how the driver feels. Gabriel Bortoleto, who is going into his second year in F1, doesn't hide his excitement. "Being part of Audi is a dream come true ," said the Brazilian.

And here, my friend, the story gets even better and shows how important legacy is. Bortoleto, who has Ayrton Senna as his greatest idol, will be driving for the same brand that Senna himself brought to Brazil back in 1994. It's history connecting, the past honoring the future. It's the champion's DNA passing from generation to generation. " We have the chance to make history together ," Bortoleto emphasized.
No empty promises: The plan is to win.

And don't think they're just here to be another team on the grid. Audi's global boss, Gernot Döllner, has made it clear: the team is working day and night to build a championship-winning car.
The goal is clear: by 2030, the fight is for the world title.

They know the road is long and demands character and perseverance, two things that the Root Man values. It's not about arriving and winning overnight, but about building a solid foundation, a resilient project with a single objective: to be the best.

Get ready. Audi isn't here to play around. And with a Brazilian inspired by Senna at the wheel, we know the will to win is unwavering.
Posted in: 02/04/2026
Last modified: 02/04/2026
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